Campaign Media Content Analysis 2013

Campaign Media Content Analysis 2013

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ZA5705 Version 1.0.0Campaign Media Content Analysis 2013, TV
ZA5706 Version 1.0.0Campaign Media Content Analysis 2013, Print Media
Concept and goalThe Election Campaign Media Content Analysis 2013 is a quantitative media content analysis of the most important German mass media. Both television and print media were taken into account. The media content analysis allows an analysis of the interplay between media coverage and voter perceptions during the election campaign.
ContentTopic structure of election campaign reporting, presence and reporting on political actors, evaluation of political actors, coalition statements
ErhebungszeitraumTV: 23.06.2013 – 21.09.2013
Print Media: 23.06.2013 – 21.09.2013
Linkage with other GLES studiesRolling Cross-Section 2013
Short-term Campaign Panel 2013
MethodologyQuantitative Media content analysis
MediaTV: Tagesschau (ARD), Heute (ZDF), RTL aktuell (RTL), Sat.1 Nachrichten (Sat.1)
Print media: Bild Zeitung, Die Welt, Frankfurter Allgemeine Zeitung, Süddeutsche Zeitung, Frankfurter Rundschau, die tageszeitung
Number of unitsTV: 1,060 news stories
Print media: 2,403 articles