TV Debate Analysis 2013

TV Debate Analysis 2013

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ZA5709 Version 3.0.0Survey
ZA5710 Version 2.2.0Content Analysis TV-Debate
ZA5711 Version 1.0.0Real-Time-Response Data (Dial))
ZA5712 Version 1.0.0Real-Time-Response Data (Push Button)
Concept and goalThe TV Debate Analysis includes a survey before and after the 2009 TV debate as well as surveys a few days after the debate and immediately after the federal election (ZA5709). The study aims to investigate the existence and permanence of debate effects on political attitudes and voting behaviour.
Using a voting machine, the experimental groups were able to express their views directly during the debate. Thus, the immediate reactions to the course of the debate could be measured (ZA5711and ZA5712).
This experimental design was complemented by a content analysis of the debate (ZA5710).
ContentSociodemography, predispositions, political involvement, attitudes towards candidates, motive of the reception of the TV debate, emotions, frequency of reception of political news, evaluation of the performance of the candidates in the TV debate, reception of media coverage of the TV debate
Date of collectionSurvey, waves 1 and 2:01.09.2013
Survey, wave 3:02.09.2013 – 19.09.2013
Survey, wave 4:23.09.2013 – 23.10.2013
Content analysis TV-Debate:01.09.2013
Real-Time-Response Data:01.09.2013
Mode of collectionSelf-administered questionnaire: paper (last two waves by mail)
Target populationPersons who were eligible to vote in the 2013 federal election
Sampling procedureThe self-recruited participants were selected on the basis of quota sampling (gender, age, education, political interest, party identification); random distribution among six experimental groups and one control group
Realisierte InterviewsWave 1:N = 264 (incl. control group N = 22)
Wave 2:N = 263 (incl. control group N = 22)
Wave 3:N = 268 (incl. control group N = 22)
Wave 4:N = 263 (incl. control group N = 22)